Evoqia

In the dynamic world of technology and automation, more and more organizations are
switching to No Code CRM systems. Evoqia guides them through this digital
transformation. The services Evoqia offers are complex, which is why they were looking
for the right partner to outsource acquisition and lead follow-up. They found it in
Leadmasters International. And the result? A successful match!

Quickly operational

Tom Symoens, Managing Director, says: “In the past, we worked with other partners to
whom we outsourced our sales. But every time, the conversations hit a dead end because
they weren’t experts in our market. You need specialized knowledge to sell our services.
You must be able to give immediate answers to technical questions. First impressions
are crucial to make a good connection, and that’s where we were losing the attention of
potential customers.
During the onboarding process with the Leadmasters, we quickly noticed that they have
extensive experience in this market. They know the needs of our target audience and are
familiar with the most frequently asked questions. This allowed their sales team to
become operational very quickly. When they encounter a challenge, they report back to
us immediately, and we provide them with the right information. It's a pleasant and
efficient way to work!"

Multilingual sales team

"Since our customers are located in the Benelux, we were looking for a multilingual sales
team. We found that with Leadmasters. Not only is it a great advantage that they speak
both English and Dutch during the acquisition process, but also the way they handle the
conversations. They are very customer-oriented, respond well to the attitude and
behavior of a potential customer on the phone, and naturally take the lead in the
conversation. This results in a surprisingly good conversion rate."

"All the sales calls they make are recorded in Creatio. This gives us real-time insight into
the companies they’ve contacted, how many calls they’ve made, what was discussed,
and how many physical sales appointments were generated. The lead follow-up process
is fully automated, ensuring that no lead is overlooked. By outsourcing our sales, we can
fully focus on what we do best. It’s a win-win situation!"